Web Design & Build
Photography & Creative Direction
Social Media and Email marketing
The Sleek team reached out to elevate their brand and create marketing content to increase engagement and revenue. They wanted to rebrand, understand their target audience, and create a new website and marketing strategy that connects with their customers.
We created a new brand identity with a fun & trendy brand design focus that resonates with their target demographic of young beauty-obsessed women. New photography & creative direction helped the brand’s overall aesthetic. We then did a web redesign and build based on the new direction. The aim was to create a seamless experience across all devices from desktop to mobile and provide not only a more engaging design, but better user experience.
We re-branded and re-strategized all social media platforms, with a focus on Instagram & Facebook. We created new content, a new brand voice, and an overall new aesthetic.
Developing their email marketing strategy and creating weekly campaigns rounded out the project. The goal was to market the new brand, grow their engagement with their current customers, and introduce a new revenue stream.